Chen Haiqin

The anti-monopoly in the automobile industry in 2016 brought the long-standing problem of abnormally high prices of imported cars in my country's automobile market to the forefront. Parallel imported cars, which had always been in a gray area, began to receive policy support and moved from the gray area to the sunshine.
Today, it has been a year since parallel imported cars obtained legal status. However, the market sales have not been as prosperous as the industry generally expected in the past. Parallel imports were once regarded as a weapon to restrict high-priced imported cars, and have been successfully wiped out. The car is now struggling. The seemingly calm parallel car import market is actually chaotic and disorderly, with shortcomings such as tight car supply and difficult after-sales frequently revealed. Dealers are also faced with multiple obstacles such as capital backlog and car purchase risks.
Yitaoche, which has more than ten years of experience in purchasing U.S.-spec cars, has targeted the development pain points of inland car dealers in the current chaotic market and is committed to building China's first overseas car purchasing platform for parallel imported cars. , directly connects first-hand car sources with domestic car dealers to achieve market upgrades, and uses original car financial services to solve the car purchase risks, capital constraints and other stubborn problems faced by car dealers. Allowing mainland car dealers and consumers to gain greater benefits is the ultimate goal pursued by Yitaoche.
The two major export outlets for parallel imported cars are the United States and the Middle East. The American sources are mainly high-end, while the European sources are difficult to control due to the high exchange rate of the euro. In addition, the European diesel cars are relatively There are many faults caused by the substandard quality of Chinese diesel, so it is difficult for European sources to become mainstream sources. Canada is a vast country with a sparse population and few vehicles. However, the upgraded version of the car has high configurations and the same quality as the American version. The disadvantage is that there is a small supply of cars and it is not a mainstream car source country. Mexican car sources act as side drums and have not entered the mainstream car sources.
In the parallel imported car market, whoever can control the source of American cars and have sufficient financial support will be the king of this industry. Because it is very difficult to purchase American-standard cars, especially high-end models, the threshold is extremely high, and it is difficult to purchase on a large scale. In contrast, there are almost no purchase thresholds for other car sources except extra editions, and the scale is entirely determined by funds.
Chinese port dealers have two ways to purchase cars with overseas car dealers: letter of credit and car purchase. However, because many American car dealers are unwilling to accept letters of credit when purchasing high-end European cars, full payment has become the most common transaction method.
The port dealer transfers the full payment of the car purchase funds to the overseas car dealer, and waits for three months (within three months (will also face various car purchase risks caused by the dishonesty of overseas car dealers)) to wait for the vehicle to arrive at the port, and the port dealer After the dealer obtains the futures, the car will be distributed to mainland car dealers in full payment, and finally face the end consumers.
In fact, the transactions between port dealers and overseas car dealers are unequal transactions led by overseas car dealers based on car sources, without any safety guarantee. The current parallel-imported car financial industry chain has multiple drawbacks such as car purchase funds and car purchase safety. The parallel-imported car market is in urgent need of a financial lever that ensures fair, equitable and safe transactions between buyers and sellers.
After obtaining sufficient first-hand supply of goods, capital becomes the second key point. Only after mastering the first-hand supply of vehicles can funds exert their maximum value. Otherwise, if there is no primary supply of vehicles, the maximum value cannot be created by the funds. Overseas car dealers in the upper reaches of the industrial chain sell cars to port car dealers, and port car dealers sell to mainland car dealers. Mainland car dealers face consumers directly. In the parallel imported automobile industry chain, the upstream overseas car dealers have low profits but low risks. The port dealers adopt the cash overseas purchase model, which has high risks but high profits. The mainland car dealers use cash to buy existing cars at the port, which has low risks and low profits. If after-sales service is added, the profit will be slightly higher.
Yitaoche will directly supply sufficient first-hand car sources to mainland car dealers, and at the same time, pass on the high profits earned by port dealers to mainland car dealers.
Mr. Feng Zhiliang is known as a trainer, network analyst, network planner, brand promoter, founder and developer of online news marketing, founder of Brand Communication, and proposer of the blue ocean view. Surname cultural research scholar and genealogy repairer .
"Feng Zhiliang and the Blue Ocean Viewpoint" and "On the Development Trend of China's Online Advertising" were published simultaneously. In March 2016, he presided over the editing and editing of more than 180 volumes of the Chinese traditional culture series "Handbook for Finding the Roots of Hundreds of Family Surnames" and more than ten application textbooks related to the compilation and writing of genealogy and biographies such as "Surname Tracing and Folklore Research". In March, "How to Compile a Family Tree", "How to Compile a Family History" and "How to Write an Autobiography" co-edited by Mr. Feng Zhiliang and his disciple Zhang Caixia were printed and published. In March 2018, he accepted an exclusive interview on the topics of genealogy compilation and surname culture for Jilin Satellite TV's "News Line" column. In March 2019, Phoenix TV's "Walking with Dreams" column conducted character reports.
He has successively served as executive director and chief operating officer of Beijing Yiweiwang Marketing Planning Co., Ltd., general e-commerce consultant of Beijing Fuhaoshi Investment Management Co., Ltd., director and vice president of Beijing Times Nongchao Cultural Development Co., Ltd., Beijing Beibisou International e-commerce Ltd. brand ambassador.